重建价值之维的“儿童”隐喻解读——尼采“超人”论与李贽“童心”说之比较

尼采重建价值的"超人"论与李贽的"童心"说均用"儿童"的隐喻来批判传统的道德价值,其价值趋向都是回归赤子,趋向超(成)人,而且两人都未能逃脱传统思想的客观在场而与自己的学说形成了一个悖论。     

近现代中国人观念现代化的历史进程与启示

近现代中国,观念现代化经历了鸦片战争以后的三次思想解放和启蒙阶段,五四运动以后马克思主义广泛传播和新民主主义革命时期的深化阶段。它给我们留下了深刻的启示。     

Consumer trust repair: A critical literature review

Consumers are fundamental to organisational functioning and survival. Their loyalty, commitment, product acceptance and good long-term relationships with firms and brands are underpinned by their trust. Unfortunately, over the last decade or so, we have witnessed some of the more spectacular violations of consumer trust in the history of business. This has led to negative consequences, such as loss of competitive advantage, rage, lack of commitment and decrease in turnover. Consequently, study of trust repair has become an important theoretical concern for a growing number of trust scholars. This article reviews and synthesises existing theory and research on the topic. It first sketches general characteristics of the consumer trust repair literature, including its meta-theoretical underpinning. It then identifies specific strategies associated with consumer trust repair and synthesises them into five categories of trust repair strategies. In addition, this paper highlights theoretical processes that explain why/how trust repair strategies work. Third, the paper proposes six fruitful avenues for future research. This study contributes to the field of consumer trust repair research by critically reviewing and synthesising emerging theory and research on strategies associated with consumer trust repair, by showing why and how these strategies work and by identifying most fruitful research areas.     

基于概念隐喻理论的二语词汇自主学习研究?

隐喻作为一种思维方式被广泛接受,这种思维方式正逐渐被应用在语言教学领域。本文从概念隐喻理论出发,探索在二语中如何充分利用隐喻,将词义从“具体”到“抽象”、从“中心义”向“相关义”投射来自主习得词汇,倡导在概念隐喻理论的框架下结合显性和隐性的教学实践手段,通过培养隐喻能力和文化意识全面帮助学习者提高自主学习二语词汇的能力。     

Jia’s The Chinese Version

Abstract

The Chinese Character Simplification Programme of 1955–1957 that remains a national standard by force of law in the People’s Republic of China, not only degraded the aesthetic properties of the Chinese written character, but also hindered literacy by means of a haphazard formal reduction of the number of strokes, and by eliminating two-thirds of characters from the lexicon of those allowed for publication. In The Chinese Version painting series by Jia (b.1979), the artist arranges Chinese characters according to formal rather than semantic criteria, in order to generate by means of their juxtaposition, abstract or figurative patterns. Each character may retain its individual meaning, but not its function as a sequential syntagm. This strategy invests the characters with a formal aspect to ‘return’ that which was mutilated by the Simplification Programme. As the Simplification Programme’s formal changes ended characters’ role as image-signs, the artist’s choice to present each work as a painting alludes to their lost image capacity while appearing to imitate the outward aspect of printed characters, thereby implicitly turning against itself the pretext of character simplification for the sake of efficiency.     

概念整合视角下的英汉死亡委婉语对比研究

作为一种新兴的认知语言学理论,心理空间和概念整合理论为人类了解自身的认知机能提供了一种全新的思路。英汉两种语言均含有丰富的委婉语,这体现出人类对某些事物认知上的相似性,但在这一相似性的掩盖下,两者又有明显的差异。以Fauconn ier&Turner提出的概念整合理论为视角,力图探索出英汉死亡委婉语中存在的不同概念整合机制。     

《史记·本纪》中比喻的结构和功能

本文认为<史记·本纪>运用比喻有两个特色1、多类结构,2、辩说功能.     

隐喻研究的发展、现状及影响

隐喻最初被人们视为一种修辞手段,现在国内外学者都认为隐喻是一种基本的人类认知方式。通过回顾隐喻研究在不同时期的发展和变化,对隐喻研究的历史进行系统的梳理,试图论述隐喻研究在不同时期在国内外的影响,以期对隐喻研究提供一定的借鉴。     

具身化、隐喻理解与情绪启动

个体在经历隐喻时所处的环境激活了隐喻理解的认知过程。在情绪的身体基础上形成隐喻的身体基础,使得个体隐喻的思维方式以情绪为基础而被局部表征。个体对于隐喻理解的整个认知过程可能无法清楚的记忆,甚至根本就没有进入意识层面,但是我们的身体用情绪的表征记住了隐喻加工的过程。具身的动力性使得隐喻的身体基础不断反馈于个体经历隐喻时的环境,最终形成具身化的隐喻理解过程。所以当个体再度体验隐喻时,情绪启动刺激隐喻的身体基础,从而促进个体更快地理解隐喻。     

隐喻的互动“比较”与翻译

从本质上来说,翻译是一种认知活动。隐喻是人类语言的普遍现象和重要认知机制。隐喻通过事物间互动“比较”而产生,这种“比较”或以相似性为基础,或以创造相似来进行。探讨翻译思维的互动“比较”本质,意识到翻译过程是译者在原语与译语之间进行的互动“比较”的隐喻性认知过程,无疑会有助于把握翻译实质和提高翻译质量。